Services
Food photography that sells the story
From pastry perfection to chef-driven action shots, I create crave-worthy visuals for brands, restaurants, and editorial teams. Munich-based, available worldwide.
What I shoot
Choose a focus area—or mix them for a full campaign. Every shoot is styled for your brand and delivered ready for web, social, and print.
Restaurants & Chefs
Atmosphere, plating, and behind-the-scenes moments that capture your kitchen’s energy.
Pastry
Texture-forward images that highlight craft, shine, and the perfect cut.
Product
Clean studio-style visuals for packaging, menus, and e-commerce-ready assets.
Editorial
Story-led photography for magazines, features, and brand storytelling.
Content Days
Batch-create a library of images for consistent weekly posting and launches.
Campaign Art Direction
Creative direction, shot lists, and styling guidance to keep every frame on-brand.
Process
How a shoot works
A smooth, collaborative workflow—so you can focus on the food while I focus on the visuals.
1) Discovery
We align on goals, usage (web/print), mood, and deliverables. Share references or let me propose a direction.
2) Pre-production
Shot list, schedule, and styling plan. I’ll advise on props, surfaces, and what to prep for a fast shoot day.
3) Shoot day
On-location or studio. I capture hero shots plus supporting angles for menus, social, and campaigns.
4) Edit & delivery
Careful selection and retouching with natural color and appetizing contrast. Delivered in web + print-ready sizes.
★★★★★
““Mafer’s images elevated our menu launch instantly—clean, vibrant, and exactly on-brand. The process was organized and fun from start to finish.””
Restaurant Marketing Team
Launch Campaign
Munich